TAMPA, FLORIDA

Engaged as the retail and placemaking advisory team, Of Place worked with the client to transform 56 acres of downtown Tampa into a walkable and vibrant neighborhood. The client aimed to elevate the downtown submarket, introduce authentic sense of community, and drive top-of-market residential and office rents through a compelling merchandising mix and an unmistakable neighborhood brand. In close coordination with the developer, Of Place helped manage all aspects of the groundplane experience including master planning, retail design and merchandising, wayfinding, public art, and public realm design.